A Mother’s Heart Turned Entrepreneur
A Groundbreaking Solution for Dyslexia: Empowering Children Worldwide
Dyslexia, a neurodevelopmental disorder affecting
approximately 10% of the world’s population, is a widespread challenge that
significantly impacts children's academic success and social interactions.
Confronted with this challenge firsthand through her own child, Dr. Günet
Eroğlu embarked on a journey to develop an innovative mobile software that, for
the first time globally, integrates neurofeedback with multisensory learning on
a mobile platform. Her pioneering solution is not only transforming lives in Turkey
but also making learning easier for children in 15 different countries, from
Germany to the United States.
Dyslexia: A Learning Challenge with a Global Impact
Dyslexia, categorized as a specific learning disability,
manifests as difficulties in reading, writing, and recognizing letters. Given
its prevalence—affecting roughly one in ten individuals worldwide—early
diagnosis and intervention are crucial. The struggle with dyslexia is not just
an academic hurdle; it also imposes significant emotional and psychological
challenges for both children and their families.
One mother’s determination to make a difference led to an
inspiring question: "If the brain can heal itself, why not make this
power accessible to children everywhere?" This idea became a beacon of
hope originating in Turkey and now shining worldwide.
"Our Mission is to Unlock Children's Potential"
As the CEO of Auto Train Brain, Dr. Günet Eroğlu explains,
"As a mother, I experienced the challenges of raising a gifted yet special
child. In my quest for solutions, I discovered the incredible power of
neuroplasticity—the brain’s ability to rewire and adapt. Our mission is to
unlock children's potential and help them overcome learning difficulties. What
began as a personal journey has now touched the lives of thousands of children
globally."
Dr. Eroğlu assembled a multidisciplinary team of 10
professionals, including neurologists, software developers, psychologists, and
psychiatrists. Their initial focus was gathering clinical data, which led to
the development of proprietary algorithms. To ensure the product's efficacy and
reliability, the team conducted extensive research and trials, amounting to
hundreds of hours of R&D and two clinical studies.
"A Success Story Impacting Over 5,000 Children in 15
Countries"
The first version of the Auto Train Brain application was
launched in 2020. Dr. Eroğlu shares, "We have continuously improved our
technology. For example, we optimized our EEG sensors for more precise
measurements and enhanced the user interface to make it more accessible for
families and children. Additionally, we developed personalized training modules
to cater to individual user needs. To date, we have reached over 5,000 users
across 15 countries, from the UK to the USA, and we consistently update our product
based on user feedback."
"Learn Anytime, Anywhere"
Highlighting the accessibility of the application, Dr.
Eroğlu notes, "The combination of 30-minute brain training sessions with
alphabet and learning exercises enhances effectiveness. Our application
includes an integrated alphabet learning tool. Studies show that using the
product at least 21 times results in measurable cognitive improvement. For
maximum benefit, we recommend using the product regularly for 15 to 20 minutes,
at least three days a week, over a period of six to nine months. With an effectiveness
level of 0.88, our solution surpasses other similar interventions
worldwide."
With this innovative approach, Auto Train Brain is
revolutionizing dyslexia intervention and helping thousands of children unlock
their full learning potential.
www.autotrainbrain.com